On Friday, February 27, the White House released its promised draft privacy and data security legislation. The proposed Consumer Privacy Bill of Rights Act of 2015 contains few, if any, surprises and would codify the framework that the White House proposed in 2012, imposing privacy and data security requirements across sectors and industries. The proposal has drawn criticism from the Federal Trade Commission and privacy advocates for not containing enough consumer protections, and from the business community for a lack of clarity and the potential to stifle innovation and to create other unintended consequences. In this post, we summarize the Act and some of the ramifications if it were to be adopted in its current form.
Following President Obama’s announcement last month that the administration would be proposing a consumer privacy bill of rights, the Obama Administration today posted its proposed legislation. Check back here soon for further information about the proposal.
The Alliance of Automobile Manufacturers and the Association of Global Automakers, the two leading trade associations for vehicle manufacturers, today unveiled a set of baseline protections for consumer’s personal information in the era of connected cars. The Privacy Principles for Vehicle Technologies and Services commit participating automakers to take important steps to protect the personal information retrieved from vehicles. Hogan Lovells was engaged by the Alliance to lead drafting of the Principles and a team led by Chris Wolf and including Tim Tobin and James Denvil worked on the project.
The White House released its long-awaited Privacy “White Paper” that outlines the Obama Administration’s proposal for a new American privacy framework, which consists of four key elements: (1) a Consumer Privacy Bill of Rights; (2) a multi-stakeholder process to determine how these rights will apply in specific business contexts; (3) an effective enforcement model; and (4) greater interoperability between the privacy frameworks of the United States and its international partners.
This blog entry contains a link to the full text of the Administration’s privacy proposal to be more fully unveiled later today at a White House event to which Hogan Lovells has been invited. Also here is news of the Digital Advertising Alliance announcement of a major Do Not Track initiative under which advertising networks will respect browser-based Do Not Track instructions.
Later today the White House will release its long-awaited privacy report entitled, “Consumer Data Privacy in a Networked World: A Framework for Protecting Privacy and Promoting Innovation in the Global Digital Economy.” The cornerstone of the report is a “Privacy Bill of Rights” aimed at improving consumers’ privacy protections and providing greater certainty to businesses, in order to foster innovation and growth in the Internet economy. The White House also announced that the companies responsible for the delivery of nearly 90% of online behavioral advertisements have agreed to honor consumers’ privacy choices made via Do Not Track technology on web browsers.
Our friend Fran Maier, President of TRUSTe, provided this insightful report on yesterday’s privacy hearing before the Senate Commerce Committee that I attended, and she graciously has agreed to allow us to reprint it here