On December 5, 2013, the FTC agreed to settle a complaint lodged against Goldenshores Technologies, LLC (Goldenshores) alleging that the company deceived users by misrepresenting its practices when collecting and sharing the personal data of users through its popular Brightest Flashlight Free mobile application. The original complaint and proposed settlement, adopted 4-0 by FTC vote, each provide insight into the agency’s evolving expectations of how a company should provide notice to users about its data collection and use practices.