This blog entry provides a summary of the Hogan Lovells Chronicle of Data Protection’s recent coverage of legal developments regarding social media.
On March 28, 2011, the U.S. District Court for the Northern District of California held, in Facebook, Inc. v. MAXBOUNTY, Inc., case no. CV-10-4712-JF, that messages sent by Facebook users to their Facebook friends’ walls, news feeds or home pages are “electronic mail messages” under the CAN-SPAM Act. The court, in denying the defendant MAXBOUNTY’s motion to dismiss, rejected that CAN-SPAM applies only to traditional e-mail as it is commonly understood. The ruling is the most expansive judicial interpretation to date of the types of messages falling within the purview of the CAN-SPAM Act. The court did not reach or otherwise address the underlying merits of the CAN-SPAM claims.